It is ironic that Twitter, which has made so many individuals smarter because of the diversity of the social network, isn’t set up to do the same for itself.
Last week, in its preliminary filing for an IPO, Twitter revealed that all seven members of its board of directors will be white and male. (The list includes former Netscape CFO Peter Currie, former Fox executive Peter Chernin, Benchmark Capital’s Peter Fenton, former Google exec David S. Rosenblatt, co-founder and former CEO Evan Williams, and two insiders: co-founder Jack Dorsey and CEO Dick Costolo.)
Most market measures evaluating performance are focused entirely on short-term results: do they have an edge, can they deliver financial profits and so on. Those measures miss one crucial element that determines long-term viability – the ability to innovate. Innovation is a direct result of openness to new ideas. The key is to design for differences of…
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